Bachelor of Business Administration / Academic Year 2021-22 / Batch 2021-24 / Semester VI / Specialization Core Courses : Marketing Management

Fundamentals of B2B Marketing

    Catalogue Code: t2466
    Course Type: Specialization Core Course
    Total Credit: 3
    Credits (Theory): 2
    No. of Hours: 45
    Internal Marks: 30
    External Marks : 45
    Total Marks: 75
    Course Code: 210210612

    Fundamentals of Brand Management

      Catalogue Code: t2467
      Course Type: Specialization Core Course
      Total Credit: 3
      Credits (Theory): 2
      No. of Hours: 45
      Internal Marks: 30
      External Marks : 45
      Total Marks: 75
      Course Code: 210210611